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Influencers have become an integral part of social media marketing campaigns. Moving beyond the traditional marketing techniques of bringing celebrity brand ambassadors on-board, today, marketing involves collaborating with social media influencers. Working with social media influencers allows you to build a buzz around your brand and market it effectively.
Instagram is one of the platforms where social media influencers showcase and promote niche content. Instagram influencers have a very strong presence on th...
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This November, Instagram made a very important announcement. In an effort to steer the platform clear off inauthentic activities, Instagram will be deleting fake Instagram followers. Instagram wants to provide a completely authentic, genuine experience to its users. In pursuit of this, Instagram has unleashed machine learning tools for identifying accounts that have fake followers.
Many Instagram accounts have been found to be using third-party apps to get fake followers. Such users try to paint a completely dif...
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Instagram is on its way to becoming the most preferred destination for brands and people alike, to share their message. That comes as no surprise, as the platform now boasts over a billion users. But as it is with any social media, your influence is majorly determined by your follower base. It’s often called a social currency. So here is a guide for how to grow on Instagram, without paying for ads.
It is said that the first few thousand Instagram followers are the most difficult to obtain, as you try to make y...
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Social Media is all about engagement. And Instagram is considered to be a very engaging platform.
What does this mean for the 25 Million businesses active on Instagram? Opportunity, yes. But also competition.
Which is why monitoring your Instagram posts can be very important. All marketing strategies need to be examined, and Instagram is no different.
Marketers often have questions when it comes to Instagram, such as:
How do you check the progress of your latest campaign? What is the best time to post?
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Instagram is the ultimate social media platform today. It has close to 800 million monthly active users. What’s more, as a photo and video sharing social media app, Instagram provides a platform to businesses to showcase their products and run creative campaigns.
Statistics show that a huge percentage of Instagram users follow a business on Instagram. With Instagram’s infinite potential as a platform for growing your business, you have to strategies your Insta-game as efficiently as possible.
To make the ...
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Instagram has a user base as large as 500 million on a daily basis. Given this huge base of users, Instagram can be a very fruitful investment of your social media plan. In fact, statistics show that Instagram users follow at least 1 business profile on Instagram. Whether you are a B2B brand or a B2C brand, Instagram can be a very helpful platform for the growth of your business.
Instagram comes with not only its photo and video sharing features, but various other features like stories that make it a very popula...
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Instagram is one of the most popular social media channels for audience and brands alike. Your audience has a soft spot for visual content in particular. They love the photos, the videos, the infographics and other forms of visual content.
Instagram with its photo and video sharing features, provides businesses with just the ideal social media marketing platform. Businesses can use Instagram in so many ways to create content that fulfils all their goals- to market their products, to drive traffic to their websit...
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Gone are the days of relying on door-to-door marketing, making face to face pitches to customers and television and print ads and commercials. As the number of social media users is only going up, if you are not using one or more of these platforms to grow your business, then you are missing out on a very good opportunity.
Facebook, Twitter, Instagram, YouTube, these are all household terms today and users are actively using and exploring these platforms. These free platforms provide you with the opportunity to ...
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Coming up with Instagram captions is a challenge, especially if you are looking to open up a conversation with your followers and increase your engagement in that way. And if you haven’t been successful doing that so far, it means your Instagram captions just aren’t captivating enough.
So, what is the secret to writing the best Instagram captions? Don’t let your caption be an afterthought! It is just as important as the photo it goes with, if not more so.
To help you get the most out of every Instagra...
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If you have been using Instagram for a while now, you might have noticed that the photo-sharing social media platform absolutely loves change.
2018 has only just begun, and Instagram has already rolled out a number of new features that are getting incredibly hard to keep a track of. While Instagram’s attempt to help users interact with their audience in increasingly fun ways is amazing, you need to make the maximum use of them for your Instagram growth.
Let’s take a look at what these exciting changes mea...
