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  • Role Of Influencer In 2019

    The power of peer reviews cannot be underestimated, as you can see from the growing followers of Influencers in social media programs. If you haven’t been tapping into the potential of Influencer marketing to leverage this power, you should be doing it right now. Influencer marketing is a strong multi-billion industry and is one of the most popular social media marketing tactics. The year 2018 saw many evolutions, updates, and changes in the social media industry. From changes in the privacy policy on Faceboo...

    How Influencer Marketing Can Boost Brand Awareness (Tips Included)

    According to statistics, nearly 81% of brands using influencer marketing have found it to be effective. As a brand, you need to constantly refine your content and marketing strategies. One of the top strategies that most brands are putting their efforts into is Influencer marketing. Social media teams have been investing into Influencer marketing campaigns since the past few years and it has proven to be very lucrative. Many brands are bringing niche creators with huge followings on board to take their brand ...

    How to work with an Instagram influencer

    Influencers have become an integral part of social media marketing campaigns. Moving beyond the traditional marketing techniques of bringing celebrity brand ambassadors on-board, today, marketing involves collaborating with social media influencers. Working with social media influencers allows you to build a buzz around your brand and market it effectively. Instagram is one of the platforms where social media influencers showcase and promote niche content. Instagram influencers have a very strong presence on th...

    How To Become An Influencer- The Ultimate Guide

    Independent creators are taking social media by the storm. If companies and target audiences are an important element of social media, so are independent creators. The term influencer encompasses all these independent co-creators who specialise in a particular niche and have a significant following on social media. You can easily come across such Influencers on social media. They boast of a huge number of followers, have business associations with numerous brands, and have high levels of engagement. Being an In...

    How to master social media marketing

    Like every brand wanting to leverage on the benefits of social media, you also have social accounts on various social media platforms. In fact, social media should actually be a strong suit for you given its growing usage as a source of information and entertainment. But, is having social media presence alone going to bring you any results? Similarly, to what extent can you generate leads, just by posting content? A lot needs to go into levelling up on your social media game. It requires good amount of pl...

    12 secret tips to use Instagram Stories optimally

    Instagram is the ultimate photo sharing app. This social media platform has evolved and undergone so many changes ever since its inception. From a simple photo sharing app, Instagram has evolved into a multifaceted social medium for marketing your brand. Instagram stories are a part of the package that you can leverage to promote your products or brand in general. If used optimally, this feature can help you achieve your business goals. Why Instagram stories are great for marketing your brand? Let’s quickly...

    Are You Following These Outdated Influencer Marketing Practices? STOP! …before it’s too late!

      Influencer marketing has become an integral part of social media marketing. Influencers tend to have large social media followings of their own. You can bring influencers on board to market your brand in numerous ways. Combine your brand’s following with that of an influencer’s brand following. Add their skills and creativity to this and here’s the perfect formula for a good social campaign. But, whether you are new to the concept of influencer marketing or not, there are a few things that you sh...

    9 Ways To Creatively Use Instagram Stories For Your Business

    Instagram is one of the most popular social media channels for audience and brands alike. Your audience has a soft spot for visual content in particular. They love the photos, the videos, the infographics and other forms of visual content. Instagram with its photo and video sharing features, provides businesses with just the ideal social media marketing platform. Businesses can use Instagram in so many ways to create content that fulfils all their goals- to market their products, to drive traffic to their websit...

    The Best Way To Grow Your Instagram Account In 2018

    Have you already read through a dozen of articles telling you how to grow your Instagram account, reading through the same ‘tips’ on how to grow your Instagram followers or the ones that tell you things like ‘post at 2 am and 5 pm’ or ‘use the correct hashtags’? Only to realise that they all have the same information to share, which is probably not even relevant in 2018 anymore. It isn’t that these tips aren’t useful, but at best they are giving you last year’s knowledge. Instagram has seen ...

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