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  • Outdated Influencer Marketing Practices That You Need to Avoid

      Influencer marketing has become an integral part of social media marketing. Influencers tend to have large social media followings of their own. You can bring influencers on board to market your brand in numerous ways. Combine your brand’s following with that of an influencer’s brand following. Add their skills and creativity to this and here’s the perfect formula for a good social campaign. But, whether you are new to the concept of influencer marketing or not, there are a few things that you sh...

    9 Ways To Creatively Use Instagram Stories For Your Business

    Instagram is one of the most popular social media channels for audience and brands alike. Your audience has a soft spot for visual content in particular. They love the photos, the videos, the infographics and other forms of visual content. Instagram with its photo and video sharing features, provides businesses with just the ideal social media marketing platform. Businesses can use Instagram in so many ways to create content that fulfils all their goals- to market their products, to drive traffic to their websit...

    The Best Way To Grow Your Instagram Account In 2018

    Have you already read through a dozen of articles telling you how to grow your Instagram account, reading through the same ‘tips’ on how to grow your Instagram followers or the ones that tell you things like ‘post at 2 am and 5 pm’ or ‘use the correct hashtags’? Only to realise that they all have the same information to share, which is probably not even relevant in 2018 anymore. It isn’t that these tips aren’t useful, but at best they are giving you last year’s knowledge. Instagram has seen ...

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