Why B2B Companies Need to Get Started with Facebook Live

Ever since its inception in August 2015, Facebook Live has been one of the top-most platforms for engagement. Facebook live has a huge fan base amongst entertainment industry enthusiasts. Not only for entertainment, but Facebook Live is also a great source for sharing informative content and for showcasing the human-side of a brand. It doesn’t take time to get any video viral on the platform and that is why every B2B company should tap into the potential of live streaming content. Facebook Live, with more than...

Want to Boost Your Social Engagement? Use These 10 Facebook Live Tips

Facebook brought about changes in the news-feed algorithm at the beginning of this year. This has made organic reach even more difficult. At the same time, Facebook has offered the feature of live streaming that can make up for all the lost opportunities at gaining organic reach. A Facebook live video generates 600 percent more interactions on Facebook. We all know that the new Facebook news-feed algorithm is about conversations and interactions among users. Facebook live, in this sense, offers just the right o...

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