Using Facebook Audience Insights to Make Your Business More Appealing

  Ecommerce advancement has gone through several changes and it is up to business owners to come up with plans, strategies and actions to make their brand appealing to consumers. There are effective ways for business owners to use digital marketing to their advantage and this is where Facebook audience insights and social media marketing enter the scene. What are the key elements available for Facebook audience insight? If you are one of those business owners who are opting to build your brand in the ...

Are you using Facebook Custom Audience right? Learn best practices!

If you are using the different social media channels for marketing your brand, you sure know relying on organic reach alone, may not be sufficient. Particularly, on Facebook, the introduction of the new feed ranking algorithm, reaching your audience has become more difficult. You also know that paid Ads on Facebook provide a platform which allows you to share your content with your audience. You want your audience to take action, increase your conversions and on-board more people as customers. For this, you need...

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