A Guide To Using Social Media Sentiment Analysis

Data plays a very important role in helping you make important brand decisions. You eagerly wait for the numbers to go up as a sign that you are developing traction among your audience. But are these numbers sufficient to establish the success of your brand?  It is important to track social media KPIs, including engagement, reach, follower growth, and CTRs to inform your social media strategy. These metrics help you uncover important insights about your content.  Besides tracking all your content, it is als...

Top Influencer Marketing Campaigns You Should Know

Huda Kattan’s story of success from being a beauty blogger to starting a $ 2.1 billion-worth beauty line, is one that speaks for every Influencer out there. Influencers being avid content creators have become an indispensable part of every brand’s marketing strategy. In fact, the Influencer marketing industry is expected to become a 10 billion dollar industry by 2020. These numbers are evidence that Influencer partnerships are going to become central to brand marketing campaigns. The HUDA Beauty story is onl...

How To Structure A Product Launch Campaign

Social media is a great channel to market your brand. With access to diverse audience segments, social media makes for just the perfect platform to launch your new products and/or product ranges. As overwhelming as it may sound, running product launch campaigns on social media comes with its own perks. Behind a good product launch is a well-defined, step by step strategy. Whether you are a B2B brand or a B2C brand, when it comes to product launch campaigns, we’ve got you covered! Here’s our step by step s...

7 Tips On How To Grow Your Instagram Account

Instagram with a 500 million-strong user base, is a lucrative platform to market your skills. If you are an Influencer looking to capitalize on the formats and features of this platform, you need to have a fool-proof strategy in place. No matter what niche you specialize in, you need certain hacks and tips that can help you grow your Instagram account. Instagram allows you access to a target audience as well as brands to collaborate with. In order to achieve your goal of growing your Instagram account, you need...

Begin typing your search above and press enter to search. Press ESC to cancel.

Back To Top